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TechCrunch, whose parent company happens to be the now Apollo-owned Yahoo, covered Wagr way back at its inception in 2020 at one of its early investor’s demo days. We noted at the time that Wagr is all about allowing sports fans to bet alongside peers, with challenges, leaderboards, and tools for smack talk all part of the fun. In the intervening years, Wagr went on to raise some $16 million in funding from notable investors including esteemed New York VC firm Greycroft, Alexis Ohanian’s Seven Seven Six, and Kraft Group, owners of the New England Patriots. Yahoo is already one of the largest fantasy sports players in the U.S. alongside the likes of ESPN and Draftkings, and by bringing Wagr into the fold the company says that it will help accelerate Yahoo Sports’ “vision to create and deliver the most compelling fantasy and gaming products” through fostering camaraderie between friends. “While we know our fantasy leagues increase fan engagement and give people something to root for, the real value is in keeping friend groups together through competition and camaraderie around the sports they love,” Yahoo Sports SVP Jon Shaw said in a press release. “Acquiring Wagr creates an immediate opportunity for us to expand into new group formats that can take engagement and friendly competition to the next level.” The acquisition, which is now closed, will see Wagr fully integrated into Yahoo Sports, meaning that Wagr will cease to be as a standalone entity. Yahoo acquires social sports betting app Wagr by Paul Sawers originally published on TechCrunch


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